ENGAGE!
WHEN IT'S TIME TO
COMMUNITY OUTREACH
Gregory Group collaborates with clients to assess, enhance, and execute community engagement and communications strategies, fostering stakeholder participation in order to cultivate awareness, enthusiasm, and trust within the community.
Marketing & Communications Audits
Brand
Evaluation of brand positioning, messaging, & visual identity Consistency across digital & print materials
Digital Presence
Website usability, SEO, accessibility, & content effectiveness Social media performance (engagement, platform suitability) Email marketing review (open rates, segmentation, automation)
Recruitment Marketing
Review of student/family engagement materials & outreach strategies
Marketing & Communications Planning
Brand Strategy
Refinement of core messaging pillars Brand voice & storytelling framework Visual identity guidelines & graphic standards (if needed)
Digital Marketing Strategy
Website usability, SEO, accessibility, & content effectiveness Social media performance (engagement, platform suitability) Email marketing review (open rates, segmentation, automation)
Content Strategy
Review of key messaging (mission, vision, etc.) Tone, voice, & storytelling effectiveness Alignment with target audiences (parents, students, faculty, etc.)
Implementation & Support Services
Creative & Content Production
Graphic design, video production, copy writing Email marketing automation setup
Public Relations Support
Press release writing & distribution
Social Media Management
Account management Content generation & management Paid social campaigns
Deliverables & Execution Support
Reports + Plans
Audit Report (Findings & Recommendations) Marketing & Communications Plan (1-2 year road map)
Execution Support
Optional retainer for plan implementation